Home > Request for Proposals: Media relations support
3 March 2023
EIT Urban Mobility is launching an active media strategy, which includes the identification of relevant journalists across the EU, dissemination of information, proactive negotiation of interviews and articles as well as building relations through the organisation of press trips, and aligned with the local activities of the five Innovation Hubs. In 2022, around 2500 clippings were achieved, with several interviews and by-lines published across top tier-1 and sectorial media.
The overall media communication objectives of EIT Urban Mobility are:
The specific objective of this service request is aimed at supporting media relations campaigns for the headquarters of EIT Urban Mobility. For information, EIT Urban Mobility has five regional offices (so-called Innovation Hubs) spread in Europe, and they will be doing their own media relations in line with their own objectives. This request is only aimed at supporting specific media campaigns of EIT Urban Mobility’s headquarters.
The main purpose of this request is the coordination and delivery of pan-European and regional press releases and media relations (on indicated markets plus in general EU media), with the objective to develop a strong network of key journalists supporting EIT Urban mobility. More specifically this includes:
To be noted that these actions are planned in accordance with the current yearly activity plan of EIT Urban Mobility and some activities are subject to change. Yet, the Tomorrow.Mobility World Congress event in Barcelona, as EIT Urban Mobility’s flagship event of the year, will concentrate most of the efforts planned in this request for services.
At no point, the provider will have to deal with the logistical part of the event.
All information, including the detailed scope of work, deliverables, and terms & conditions can be found in the Request for Proposals.
EXTENDED deadline for submissions: 20 March 2023 at 16:00 Central European Time.
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