Request for proposal:

Request for proposal: PR and Media Agency in Portugal 2025

EIT Urban Mobility Innovation Hub South, hereinafter referred to as “IH South”, operates in the south of Europe, being responsible for activity and market development in Portugal, Spain, France, Greece, Malta, Cyprus, Bosnia, and Albania.

IH South wishes to identify ana PR & Media agency, hereinafter referred to as “agency”, “provider”, for the provision of Public Relations, Public Affairs and Media Relations Consultancy Services to support the achievement of the strategic objectives related to Urban Mobility in PORTUGAL.

The overall media communication objectives of EIT Urban Mobility are:

• Raising awareness of the need for more sustainable, inclusive, and innovative urban mobility in Europe.
• Brand reputation: Placing EIT Urban Mobility as THE reference on Urban Mobility.
• Leads: Strengthen relationships and increase EIT Urban Mobility’s and its projects’ visibility among new stakeholders.

The main key target audiences of EIT Urban Mobility are, among others:

• Cities, Regions, Governments, Ministers, Civil Servants, etc.
• Public Transport operators
• Institutional and European networks: European Union bodies and international organisations.
• Opinion leaders: Think Tanks, universities, researchers, experts, policy analysts.
• Lobby and civil society organisations.
• Private sector: industries in the mobility, transport, energy, and environment sectors. (big – medium corporates)
• End users and citizens.

EIT Urban Mobility has developed several on-the-ground projects, has a strong partnership with several cities and government bodies in the transport sector, and has supported several Portuguese start-ups in the last five years of activities. The selected agency will be able to provide strategic counsel and direction to strengthen the relations, actively share and promote our message to the right stakeholders, amplify our successes when the results of projects are coming in, and help position the entity in Portugal.

The selected agency will be responsible for developing and supporting EIT Urban Mobility’s public relations and media efforts to maximise communications efforts. The agency must be able to provide strong media and PR strategic insight and message development to assist EIT Urban Mobility with proactive campaigns and reactive approaches.

1. Check the Request for Proposals here.
2. To apply, please send the completed and signed Tender’s Submission and Declaration Form.

Deadline for submissions: 13 January 2025 at 16.00h (CET)– deadline extended to 28 January 2025