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TACTIC

Tools for local commerce logistics

Project summary

TACTIC aims to design, deploy, and evaluate a sustainable and efficient delivery system for local commerce based on a multi-stakeholder collaborative approach. Over the course of the project, three commercialization products were developed and tested in real-world environments using two living labs, located in Barcelona and Métropole du Grand Paris. This enabled the TACTIC consortium to create a robust methodology for the market launch of these solutions, analyze key drivers for replicating the delivery system in other cities, and assess the effectiveness of the solution in meeting sustainability objectives.

The project involved multiple stakeholders, including local municipalities, technical partners like CLEM, local businesses, and community members. The inspiration for TACTIC stemmed from the need to reduce urban congestion and pollution caused by traditional delivery vehicles. By implementing green, safe, and inclusive mobility solutions, we aimed to address the growing environmental concerns and improve the efficiency of urban logistics.

Key activities included the deployment of e-vans and e-cargo bikes, the launch of a green logistic delivery service, and the integration of green logistics into an e-commerce platform. Through these efforts, TACTIC demonstrated the potential and impact of zero-emission cargo vehicle-sharing solutions and analysed the business potential of these innovative solutions.

Budget:

833,132 €

Countries

france, spain

Context

To create a sustainable urban logistics system by deploying green mobility solutions, promoting the local economy, and reducing urban congestion and pollution.

Challenge

Addressing the need for sustainable urban logistics by supporting the sharing economy, small and local businesses, and the transition to zero-emission vehicles.

Expected outcome

TACTIC developed and deployed three products that include:
1. An e-vehicle sharing platform.
2. A new green logistics operation
3. And a green logistic integration in a e-commerce platform.

Impact

TACTIC project successfully demonstrated the potential of electric vehicles, refrigerated boxes and digital platforms in urban logistics. Across the Barcelona and Métropole du Grand Paris Living Labs, over 7,000 km were travelled by e-vans. Over 6,600 parcels were delivered by VanaPedal in Barcelona using the 2nd-hand Renault e-Kangoo – the first time Clem offers a 2nd-hand e-van via its platform, identifying a niche market for SME LSPs operating in dense city centres. In Métropole du Grand Paris, U-Cargo cargo bikes completed 46 reservations by 7 users, while the Rueil Malmaison e-van covered 940 km.

In Barcelona, VanaPedal started engaging clients via its own portal – initially for Next-Day and Point-toPoint (Same Day) small parcel deliveries and then, towards the end of the project, for temperaturecontrolled deliveries. The latter marks the commercialisation of a city-wide delivery service that combines the prototype cold box carried on a e-scooter. Moderate user engagement was achieved during the trial of this new vehicle in collaboration with the latest version of Hermaeus World’s digitalmarketplace (modularised to engage LSPs operating zero-emission fleets); these trials were realised in collaboration with Mercats de Barcelona involving stalls at Mercats Provençals, picking and locker storage and transportation under controlled temperatures.
The project has thus validated a variety of new services promoting sustainable logistics.

Next steps include refining user adoption strategies and business models, expanding the digitalisation of markets, certification of prototype box products and further integrating electric vehicles into lastmile delivery systems to increase environmental and operational efficiency.

Project partners

Spain

Hermeneus World

Silver
Spain

Vanapedal

Silver
France

Clem

Leading Cities
France

Metropole du Grand Paris

Gold
Spain

Factual Consulting

Members of the Association, Leading Cities
Spain

Barcelona City Council

Project Lead

Marc Figuls

marc@factual-consulting.com