As part of the Sustainable Smart Loading project, Parkunload will deploy its Smart Loading Zone solution through a strategic pilot in Utrecht, accelerating the shift toward sustainable city logistics. The platform uses a patented combination of mobile apps and bluetooth proximity sensors installed in road signs to manage time-limited delivery zones. It enables digital control, enforcement support, and real-time data collection without heavy hardware infrastructure. Utrecht, a leading city in sustainable urban logistics and part of major EU mobility networks, offers an ideal testbed due to its dense historic center, regulated delivery schedules, and multimodal priorities.
The main challenges and needs in this sector include meeting the high demand for free, time-limited parking spaces for deliveries and urban freight transport, eliminating illegal parking in loading zones through enforcement, reducing double parking, reducing emissions and circling for parking, incresing parking rotation and availables parking spaces, and collecting real-time data and big data for urban planners to make data-driven decisions. Working with the City of Utrecht, the smart zone signage and geofencing will be piloted in high-pressure loading zones in the city centre and/or near reatail hubs.
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Inefficient and illegal use of urban loading zones causing congestion, emissions, low parking turnover, and lack of real-time data for sustainable city logistics planning.
The project will deploy the Smart Loading Zone solution which uses a combination of mobile apps and Bluetooth sensors to enforce time limits, improve turnover, reduce illegal parking, and generate real-time urban logistics data.
Provide digital control, enforcement support, and real-time data collection without heavy hardware infrastructure.
