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The Loge-Hubs solution enhances urban logistics strategies by focusing on the location and deployment of new or existing urban logistics hubs, delivering environmental, societal, and economic benefits.
The Loge-Hubs project is active in Las Rozas de Madrid, Spain, and Braga, Portugal, each representing distinct urban environments shaped by logistics. Las Rozas, a growing city with approximately 80,000 residents, exemplifies cities positioned close to major economic hubs with extensive logistics demands. Braga, home to 200,000 people, is a larger historical city where a steady flow of logistics traffic throughout the year supports its vibrant local economy and cultural attractions.
Acting as the central nervous system of urban logistics, Loge-Hubs offers a digital platform for dynamic planning of logistics hubs by:
– Sharing existing data on warehouses, pickup points, and loading zones to provide a baseline understanding of the city’s logistics network
– Integrating data from existing sensors (e.g., traffic cameras, Car Data) to optimise the location of logistics hubs and last-mile delivery routes
– Engaging logistics and real estate companies, retailers, and citizens in data sharing to identify opportunities for reusing existing infrastructure, updating zoning regulations and leveraging logistics real estate opportunities
The Loge-Hubs project is supported by technology partner Urban Radar, whose solutions are tailored to meet the needs of Las Rozas and Braga while remaining scalable for replication across other European cities facing similar challenges.
Additionally, the project collaborates with ALICE, the European logistics association, ensuring alignment with the latest recommendations from the European Commission’s Expert Group on Urban Mobility (EGUM), such as the digitalisation of micro-hubs to facilitate third-party access. Strategic partnerships with networks like POLIS and C40 further bolster the project’s reach, fostering awareness and engagement with urban initiatives like the 15-minute city across Europe.
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Rising urban logistics demand intensifies congestion, emissions and costs. Poor data integration and lack of real-time insight on logistics hub use amplify inefficiencies, impeding sustainable growth.
Loge-Hubs addresses urban congestion by using real-time data, AI, and shared infrastructure to strategically allocate logistics hubs, maximising efficiency, resilience, and public-private collaboration.
Loge-Hubs expects reduced urban congestion and emissions, improved logistics efficiency, optimised infrastructure use, and stronger public-private collaboration, setting a scalable model for sustainable city logistics.
Philippe Rapin
philippe@urbanradar.io
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