This session will provide an overview of how behavioural digital tools can help shape people’s attitudes towards sustainable mobility and promote the modal shift towards public transport without requiring bands, mandates or big investments. Participants will gain an understanding of how to use digital tools to make the uptake of public transport use easier, more appealing and automatic.
About the event
By the end of the session participants will:
- Understand how behavioural change strategies contribute to shifting mobility habits toward more sustainable transport options.
- Identify key digital tools (such as nudging, gamification, MaaS platforms) that support behaviour change and increase the appeal of public transport.
- Learn how European cities have successfully implemented behavioural and digital interventions to reduce private car use.
- Analyse transport behaviours and barriers to modal shift within their local context.
- Design a targeted behavioural change mini strategy using digital enablers and stakeholder collaboration to promote public transport uptake.
- Reflect on actionable insights from peer cities to apply them to their own mobility planning processes.
Who is this session for?
This session is part of the NetZeroCities online course for all cities: Design Your City’s Net Zero Strategy: Online Planning Lab . This one is for: City mobility experts, mobility technical staff, transport planners and/or operators.
This webinar brings together leading European experts to discuss how the continent can connect the missing links ofbattery reverse logistics. Drawing from real-world battery circularity projectssuch as BatteReverse, REBELION, REINFORCE, and RECIRCULATE, the discussion will highlight solutions being tested across Europe, lessons learned, and the steps needed to scale circular systems for end-of-life batteries.
Drawing on European research and local practice, speakers will discuss how to bridge social, spatial, and economic inequalities through inclusive planning, service innovation, and better governance. The session will bring together researchers and practitioners to highlight strategies that make public transport not just a service, but a shared social right.
What to expect:
- Insights from leading European actors developing and testing reverse logistics solutions for end-of-life batteries.
- Real examples of how the automotive, logistics, and recycling industries are working together to make the battery value chain circular.
- Discussion on safety standards, regulatory alignment, and cross-border transport of lithium-ion batteries.
- Lessons learned from EU-funded projects driving innovation in the field of battery reverse logistics.
Speakers
- Laura Mascheretti, Strategic Development and Innovation Expert, Erion
- Luca Gentilini, R&D Leader, Haiki Cobat
- Sajeda Ismail, EVB Network Manager, DHL
- Witold Statkiewicz, Business Analyst, Łukasiewicz – Poznań Institute of Technology
Agenda
Agenda:
17:00 – 17:05 – Introduction to the Circular Battery Cluster (Maximilian Renner, EIT Urban Mobility)
17:05 – 17:20 – Presentation on the battery reverse logistics process (Witold Statkiewicz, Łukasiewicz – Poznań Institute of Technology)
17:20 – 18:00 – Panel discussion with invited experts (Moderated by Maarten Buysse, Bax)
18:00 – 18:15 – Q&A session for participants from the audience
18:15 – 18:30 – Networking session with BatteReverse Community
