EIT Urban Mobility is launching an active media strategy, which includes the identification of relevant journalists, dissemination of information, proactive negotiation of interviews and articles. In 2022, around 2500 clippings were achieved, with several interviews and by-lines published across top tier-1 and sectorial media. The overall media communication objectives of EIT Urban Mobility are:
- Raising awareness of the need for more sustainable, inclusive, and innovative urban mobility in Europe.
- Brand reputation: Placing EIT Urban Mobility as THE reference on urban mobility.
- Leads: Strengthening relationships and bringing EIT Urban Mobility and its projects visibility to new stakeholders.
The main objective of this request is to improve EIT Urban Mobility presence in the German-speaking press (broadcasting, written and digital), with the support of an experienced PR/Press Agency. The selected agency will help EIT Urban Mobility’s Central Hub in achieving these goals, supporting the creation of press releases and organisation of communication activities related to media (e.g. interviews, journalist briefing, digital round table, podcast guest, speaker placement or similar), as well as in the dissemination of news and press releases in the German-speaking media of Germany and Austria.
To apply, please send the completed tenders submission and declaration form.
Please, find the Request for Proposals here.
Deadline for Submissions: 25 April 16:00 Central European Time