Request for proposals: PR Services and Political Monitoring and Consultancy for IH Central

EIT Urban Mobility is launching an active media and public affairs strategy, which includes the identification of relevant journalists, dissemination of information, proactive negotiation of interviews and articles and establishing long-term relations with key stakeholders in Germany, according to our strategy focused on this country in 2024. The overall communication objectives of EIT Urban Mobility are:

  1. Raising awareness of the need for more sustainable, inclusive, and innovative urban mobility in Europe.
  2. Brand reputation: Placing EIT Urban Mobility as THE reference on urban mobility.
  3. Community growth: Strengthening relationships and bringing EIT Urban Mobility and its projects visibility to new stakeholders and attract them to our community.

The main objective of this request is to keep and improve EIT Urban Mobility presence in the German media landscape (broadcasting, written and digital) and increase our long-term relations with key stakeholders of the country, with the support of an experienced PR/Press-Public Affairs Agency.

The selected agency must provide German native-speaker staff with proficiency level of English to help EIT Urban Mobility’s Central Hub in achieving these goals, supporting, on one hand, the creation of press releases and organisation of communication activities related to media (e.g.  interviews, journalist briefings, digital roundtable, press visit, podcast guest, speaker placement or similar), as well as in the dissemination of news and press releases in the German-speaking media of Germany and, if possible, Austria.

On the other hand, the selected agency will support EIT Urban Mobility in establishing contacts and arranging meetings with German stakeholders which are key for our work for different purposes (visibility, positioning, financial sustainability, etc.)

Check the Request for Proposals here.

To apply, please send the completed and signed Tender´s Submission and Declaration Form.

Deadline for submissions : 3 April 2024 at 16:00h (CET)