Request for Proposals: External support for the implementation of communication effectiveness

By the present procurement procedure, EIT Urban Mobility is aiming to identify a provider to support the implementation and planning of the new operating model and processes across the organisation regarding communication effectiveness.

Communication, outreach, and dissemination activities are an intrinsic part of the EIT Urban Mobility strategy, strengthened through integrated communication and are shaped by its communication framework, engaging partners and opinion leaders as ambassadors towards internal and external stakeholders.

The communication strategy focuses on: 1) brand strategy; 2) raise awareness; 3) marketing (marketing communications); and 4) communication and engagement. This work is led by the Communications and EU Affairs team, which is responsible for the communication strategy, and includes the provision of policy and strategic advice to the Management Team in developing and implementing the EIT Urban Mobility’s communication strategy. It furthermore supports the analysis of potential synergies of and complementarities with other EU/ national/ regional innovation support mechanisms offering scope for alignment at EIT Urban Mobility and/or within the EIT Community.

Earlier in 2022, a review of the communication effectiveness within the organisation took place. This resulted in a set of recommendations to improve the communication effectiveness, the development of a communication strategy, a redefined operating model and organisation design and the definition of core operational processes.

Part of that model includes the development of a communication ecosystem within the organisation, which consists of the Communications and EU Affairs team + Comms SPOCs. Comms SPOCs are specific persons of contact working on communication, events and marketing in different departments and offices across the organisation.

The Communications & EU Affairs team is currently working to establish the new operating model and processes across the organisation.

All information, including the detailed scope of work, deliverables, and terms & conditions can be found in the Request for Proposals.

Deadline for submissions: 10 October 2022 at 16:00 Central European Time.